Category: ARM

50 Billion ARM Processors Shipped

Posted by – March 6, 2014
Category: Exclusive videos, MWC, ARM

ARM shipped over 10 billion processors in 2013 alone. From 1990-2008, ARM had shipped one billion processors. The growth of ARM Processor deployments worldwide is accelerating at a crazy pace. About 2 Billion ARM Powered Smartphones are now in use throughout the world. It won’t take long, perhaps just 3 years, for the next 50 billion ARM Processors to be shipped! The official 50 Billion chips videos are here http://138.2.152.197/2014/02/26/50-billion-arm-processors-shipped/ and you can read more about it at http://50billionchips.com

The latest with ARM big.LITTLE at MWC 2014

Posted by – March 4, 2014
Category: Exclusive videos, MWC, ARM

Brian Jeff, Product Manager at ARM, talks about some of the new ARM Processors launched at the Mobile World Congress 2014, including the Exynos 5422 octa-core and Exynos 5260 hexa-core with 2 big cores and 4 little cores. Talking about the optimal price, power, performance for ARM Processor designs to bring best possible performance as soon as possible for the mid-range market ($200-$250 smartphones). You can also watch my previous video with Brian Jeff talking about ARM’s big.LITTLE: http://138.2.152.197/2013/11/03/arm-big-little-with-brian-jeff-product-manager-roadmap/

ARM Cortex-A17

Posted by – March 1, 2014

Nandan Nayampally, ARM VP of Processor Marketing presents ARM Cortex-A17. ARM expects over 500 million mid-range smartphones to be shipped in 2015. The ARM Cortex-A17 provides a product that will be defining the performance and feature set for that mid-range smartphone segment. ARM Cortex-A17 is the most efficient mid-range mobile solution for smartphones and tablets ARM has ever delivered, essentially delivering a new mid-range performance point for 2015 (and beyond) that matches today’s high-end phones and tablets at a mid-range price point. ARM Cortex-A17 provides 60 percent higher performance than the Cortex-A9 and by using big.LITTLE technology Cortex-A17 can be paired with the Cortex-A7 processor for full system coherency. ARM Cortex-A17 is launched as part of ARM’s new suite of ARM IP for mid-range mobile devices together with the Mali-T720 GPU, Mali DP500 DPU, Mali-V500 and ARM POP IP.

Read more: community.arm.com

50 Billion ARM Processors shipped

Posted by – February 26, 2014
Category: ARM

Read more at: 50billionchips.com

official videos from the ARMflix channel

Wolfgang Helfricht, ARM Physical IP Advanced Products Marketing Director

Posted by – January 5, 2014

Talking about the success story of the ARM Cortex-A7 taped out of Samsung’s 14nm LP process, a project in collaboration with Samsung, Cadence, supporting thus 14nm process node.

Nizar Romdhane, ARM Director of Media Processor Ecosystem, working with Game Engine, GPU Compute

Posted by – December 30, 2013

ARM works with the ecosystem to support the game developers to take optimally advantage of the ARM Mali Graphics, GPU Compute. ARM is to be in the core of the future of Gaming. Already dominating in Smartphones and Tablets, most Smart TVs and Set-top-boxes also use ARM, most of them are becoming Home Consoles now also, quickly closing the gap with home consoles (from Nintendo/Sony/Microsoft). In the very near future, we will probably see most high-end video games running on ARM Powered devices. Here showing the Unity Engine running at 1080p smoothly at full framerates on Exynos5420 with ARM Mali-T628 with OpenGL ES 3.0. Working closely with developers, working closely with Google collaborating on the tools for development of advanced video games. Supporting the most advanced video-games on the latest Android.

James Bruce, ARM Director of Mobile Strategy, talks Next Generation Smartphones

Posted by – December 29, 2013

James Bruce talks newly announced ARM Mali-T720 for Entry-level and new ARM Mali-T760 for High-end devices. ARM Mali-T720 brings GPU Compute OpenGL ES 3.0 to the entry level smartphone in the next 18-24 months. AmLogic now ships Mali-T450 in their new M802 chip. James Bruce talks further of what ARM can do for the user experience, talks designing benchmarks to measure the performance of the user experience vs certain benchmarks measuring things that aren’t relevant to the user experience. The ARM Architecture ecosystem is amazing, for example, in Q2 2013, there were more ARM Cortex-A5 devices shipped than all x86 PC/Laptops combined in that quarter.

ARM Accredited MCU Engineer (AAME) Training Exam

Posted by – December 3, 2013

Chris Shore, ARM Training and Education Manager and Daniel Dearing, ARM Engineering Qualifications Manager talk about the ARM Accredited MCU Engineer Exam, having provided day-long training sessions for spreading information about accreditation for engineers working with the ARM ecosystem.

Read more at http://www.arm.com/support/arm-accredited-engineer-program/accreditations/arm-accredited-mcu-engineer/

ARM CEO Simon Segars at ARM Techcon 2013

Posted by – November 3, 2013

ARM CEO talks about some of the things he does as CEO of ARM, spending a lot of time talking to people about what they are doing, and then going back to the office to make sure ARM is doing the right thing to support it all. The ARM ecosystem is growing. The breadth of end markets ARM is being designed into is increasing. After powering virtually every mobile device on the planet, ARM is getting into Servers and also looking into the Internet of Things, which is a very different computing problem. It’s still about getting the right amount of compute power, making it as low power as possible, as small and as low cost as possible.

Understand ARM big.LITTLE with Brian Jeff, Product Manager, Roadmap

Posted by – November 3, 2013

Watch this overview of latest the ARM Technology with Brian Jeff, Product Manager at ARM. He talks about big.LITTLE, ARM Cortex-A series, 64bit, latest Mali Graphics implementations and more. Nearly a dozen designs are about to go through with big.LITTLE, it’s ready on production chips, shipping in devices on the market, and the new version of the software will make it into devices next year.

ARM shows the Internet of Things and MBED at ARM Techcon 2013

Posted by – November 3, 2013

The mbed development platform is the fastest way to create Internet of Things devices based on ARM microcontrollers. Anyone with an idea, can rapidly prototype devices using it, connect the idea to the cloud, form a proof of concept that can get the idea funded, demonstrate to the boss that the idea can fly.

ARM CEO Simon Segars Keynote at ARM Techcon 2013

Posted by – October 31, 2013

ARM’s new CEO, Simon Segars speaks about his vision for transformative technology in the Internet-of-Things (IoT), data center and mobile.

Gary Atkinson, ARM Director Emerging Technologies

Posted by – October 30, 2013

Gary Atkinson talks about future technologies for ARM, around the embedded space, radio technology and all other new R&D, new ideas, Weightless White Space radio standard and more.

ARMdevices.net Shenzhen Sourcing Service launched


Do you need help/advice sourcing bulks of devices out of Shenzhen? You can now get support and sourcing service from me at http://138.2.152.197/sourcing/ and from my new team of experts in Shenzhen to connect you with the best prices, the best quality, the most reliable Shenzhen factories making Tablets, HDMI Sticks, Smartphones, Laptops, Wearables and any of the other emerging devices from the Shenzhen tech market.

For a fixed fee of $500, you can talk to me on video-chat (Google Hangout or Skype) for at least 1 hour, at a time of your choosing, I’ll tell you what I know for what you want to know, and you get to be connected by emails with my sourcing expert partners here in Shenzhen. We will do our best to get you to the best possible prices/features for the devices that you are looking to import into your country.

Have you been looking at all my videos and checked the business cards visible to $20/year members, but you are still unsure which factory is the best for what you want? Do you want ideas for devices to sell? Do you want my opinions on what may be best for your market? Do you want to ask me questions and do you need my advice on email? This is the service for you.

Check it out at http://138.2.152.197/sourcing/

ARM Google+ Hangout On Air on August 1st at 11am ET (4pm UK, 10am CT, 8am PT)

Posted by – July 29, 2013
Category: ARM

This Thursday August 1st you’ll be able to tune in at http://google.com/+arm/ for a 1-hour live Google+ Hangout On Air featuring ARM CEO Simon Segars, Freescale Senior VP of the MCU division, Geoff Lees, discussing with Professor Moore how over the “past few years a loosely organized community of more than a thousand companies has overturned the tech industry.” The topic is the e-book ‘Shared Purpose: A Thousand Business Ecosystems, a Worldwide Connected Community, and the Future‘, Professor James F. Moore details lessons learned from his comprehensive study of ARM’s collaborative, connected community, and provides blueprints for how other companies and industries could benefit from a similar ‘Collaborative Business Ecosystem’ approach.

You’re able to ask questions to that panel on Twitter by using the hashtag #ARMSharedPurpose

ARM Cortex-A12 launched at Computex 2013

Posted by – June 4, 2013

ARM Cortex-A12 is designed to be a follow-on for the ARM Cortex-A9, providing 40% more performance over ARM Cortex-A9 at the sub-$300 price point. Compatible with ARM Cortex-A15, large physical addressing over 4GB of memory, virtualization, big.LITTLE with ARM Cortex-A7. This is ARM providing an in-between solution above ARM Cortex-A9 but still below ARM Cortex-A15, to reach the market by the second half of 2014. Here at Computex 2013, James Bruce, ARM’s Mobile Strategist, provides an overview of the new ARM Cortex-A12, explaining how the mid-range ARM Powered device market is designed, expecting above 400 million mid-range ARM Powered smartphones to be shipped each year in 2014, thus providing performance above ARM Cortex-A7 and above ARM Cortex-A9 but still below the cost of implementing an ARM Cortex-A15 or ARM Cortex-A57 solution at that point.

ARM Mali-T622 GPU enables mid-range GPU Compute, Renderscript and Open GL3

Posted by – June 4, 2013

ARM launches the Mali-T622 GPU for ARM Cortex-A12 devices to be released to the market starting in 2014, enabling advanced GPU features for the next mid-range smartphones, including GPU Compute, Renderscript, Open CL, Open GL3 and more. ARM Mali-T622 is 1-2 cores, while Mali-T624 is 1-4 cores and Mali-T628 is 1-8 cores, positioning it for mid-range devices of next year.

ARM Mali-V500 mid-range HD video decode/encode launched

Posted by – June 4, 2013

ARM is launching the ARM Mali-V500 video encode/decode IP solution for the new ARM Cortex-A12 with Mali-T622 targetted at the mid-range smartphones reaching the market by the end of 2014. The performance is upwards 120fps 4K video encode and decode. HEVC/VP9 may be available already when combining the GPU compute capabilities of the Mali-T622 or other latest Mali graphics cores that support GPU compute.

ARM Cortex-A12, Mali-T622, Mali-V500 launched

Posted by – June 3, 2013

Here at Computex 2013, ARM has announced the new ARM Cortex-A12, 40% faster than ARM Cortex-A9, to be used in big.LITTLE mode with ARM Cortex-A7, it’s thus a new skew in between, optimized for both Global Foundries (28nm SLP) and TSMC (28nm HPM). I’ll try to interview someone from ARM about ARM Cortex-A12 here at Computex (if I can find them). Check back for 100 videos from Computex here in Taiwan, check back for my new dozen videos from some of the latest most interesting Shenzhen factories, a lot of the latest best Shenzhen hardware makers coming up.

ARM CEO Warren East retires July 1st, replaced by Simon Segars

Posted by – March 19, 2013
Category: ARM

On July 1st, Simon Segars is going to be the new CEO of ARM.

John Buchanan, Chairman of ARM Holdings plc, said, “Warren has transformed ARM during his time as CEO. In 2001 ARM had one processor product line found mainly in mobile phones. Now ARM provides the broadest portfolio of technologies in the industry, used by more than 300 semiconductor customers in nearly 9 billion chips last year. During Warren’s tenure the company has received royalties for over 40 billion ARM-based chips. As CEO he has created a strong platform for growth and consistently created value for shareholders even in a challenging external environment. On behalf of the Board, and the wider ARM team, deep thanks are due to Warren for his passion, service and leadership.”

“The Board is delighted to have someone of Simon Segars’ experience and calibre within ARM to appoint to the role of CEO. Following an extensive review of candidates worldwide, Simon’s proven technology expertise and management skills across a range of senior executive roles make him an excellent CEO candidate and highly qualified to take the company forward. The Board looks forward to continuing to work with Simon to build on the strong momentum that has been created over the past years.”

Here’s a look back at some of my video interviews posted during the past 2 and a half years with both Warren East and Simon Segars:

From 3 weeks ago, at Mobile World Congress in Barcelona, I posted my first video interview with Warren East:

At ARM Techcon 2011 in October 2011 I interviewed Simon Segars:

and also back at ARM Techcon 2010 in November 2010: