Category: Exclusive videos

Linaro ARM Linux optimizations status at the Freescale Technology Forum

Posted by – June 23, 2011

Discussion with Linaro employees about the status of ARM Powered laptops.

Ubuntu Core with touch screen for interactive in-car navigation system

Posted by – June 23, 2011

This is the Ubuntu In-Vehicle Infotainment system, using Ubuntu in the car. This is touch screen UI optimized version of Ubuntu.

Boundary Devices show i.MX53 in 24″ capacitive touch screen and 12″ Tablet

Posted by – June 23, 2011

Boundary Devices is a PCB design house working on the latest Freescale ARM processors, here showing the i.MX53 powering a nice 12″ capacitive tablet and a 24″ capacitive monitor.

$149 Freescale i.MX53 Quick Start Board

Posted by – June 23, 2011

Marsha Chang, Freescale i.MX product marketer shows us the Freescale i.MX53 Quick Start development board. You can buy this for $149 now, download the latest Linaro images of Ubuntu or Android by just putting them on the MicroSD card, booting it and you can test an ARM Powered desktop and you can start to develop and optimize software to run on this platform.

Freescale Mechatronics training robot, to learn software, sensors, microcontrollers

Posted by – June 22, 2011

This is a robot training kit for $199, you get all the parts needed to start playing around programming with Freescale’s microcontrollers, sensors and more. At the Freescale Technology Forum, Freescale is organizing the Make It challenge, where attendees have 36 hours to use one of these and build the coolest robot to win prizes. You can find more information at http://freescale.com/mechbot and http://buildsmartrobots.com

Freescale Microcontrollers market, history, architectures, innovation

Posted by – June 22, 2011

Freescale had a press conference to talk about all the microcontroller related releases they had at FTF. Microcontrollers represents about 40% overall of Freescale’s revenue, in this video I try to ask Jeff Bock, Freescale’s director of marketing industrial microcontrollers, what those Microcontrollers are used for, how Freescale’s customers chooses one architechture over another and where they are going.

Freescale University Programs

Posted by – June 22, 2011

Freescale works with Universities around the world to help provide tools to educate students on programming for Freescale processors. At the Freescale Technology Forum, Freescale organizes a Cup where some of the worlds best student teams show off their auto driving cars implemented with all of Freescale’s microprocessors and sensor technologies.

Genesi launches new cheaper/better i.MX53 based Laptops and Desktops

Posted by – June 22, 2011

Here is the board for now, they are going to launch the new Genesi i.MX53 based Laptops and Desktops around July or August, providing more performance, using lower power, at lower cost. The current Genesi Efika MX Smartbook i.MX51 based laptop is selling for $199, the Genesi MX Smarttop i.MX51 Desktop is selling for $129, they plan for the next generation i.MX53 based Laptop (Smartbook) and Desktop (Smarttop) to be sold for even cheaper. They are also working to combine their ARM based Laptop with the Pixel Qi screen as soon as it’s mass produced.

Also watch my video interview with Konstantinos Margaritis talking about the way Genesi is optimizing Linux on ARM to make it up to 300% faster on these ARM Powered laptops and desktops.

Freescale i.MX6 Quad-core reference design at FTF 2011

Posted by – June 21, 2011

This is an Interview with Rajeev Kumar, consumer product line manager for Freescale’s Multimedia Applications Division, demonstrating the first prototype reference design board running the first sample of Freescale’s new i.MX 6Quad processor platform. This is the industry’s first Quad-core ARM Cortex-A9 SoC combined with a full 64bit memory bus. I try to ask Rajeev Kumar about the performance, the features, the design. They use triple-play graphics designed in partnership with Vivante. Look forward to more videos here on http://ARMdevices.net about the i.MX 6 processor.

KEYnetik’s Sensor Fusion for Navigation and Activity Monitoring

Posted by – June 21, 2011

They make algorithms for measuring pedestrian navigation, using the Freescale Fusion sensors, accelerometers, gyro, to measure every step and the distance of every step. The target device is a smartphone.

Keil MDK-ARM for Cortex-M4 development

Posted by – June 21, 2011

Support for MQX RTOS within the Keil Tools it’s also task aware.

Qorivva MPC5645S-based in-car interactive dashboard demonstrations from Freescale and Visteon

Posted by – June 21, 2011

Drives two displays in parallel with gauges. Very low memory footprint thanks to fragmented frame buffer.

ARM’s Worldwide University Relations

Posted by – June 21, 2011
Category: Exclusive videos, FTF, ARM

William Hohl is ARM’s Worldwide University Relations Manager, he talks about what ARM does for universities worldwide, for students to learn to work on ARM technologies, working on curriculum and tools suggestions and standardization.

Genesi’s Hard Float optimizations speeds up Linux performance up to 300% on ARM Laptops

Posted by – June 21, 2011

Konstantinos Margaritis is a Senior Software Engineer at San Antonio based Genesi, he talks about how Genesi is pushing Linaro forward to recompile all the apps and everything around Linux to use hard float, to re-optimize floating point applications on ARM Powered Desktop/Laptop designs. Watch this video interview to find out how Genesi is doing these software optimizations on Debian for the i.MX51 and i.MX53 platforms in their ARM Powered Smartbook designs. How soon are ARM Powered laptops going to have enough performance optimizations in them to demonstrate that ARM is fast enough to power Desktop/Laptop designs so that every consumer can be satisfied with the performance?

iWave PCB Designs based on i.MX53, i.MX51, i.MX27

Posted by – June 21, 2011

iWave Systems makes Freescale based PCB designs and software optimization.

Freescale Sensor Toolbox with e-compass solution

Posted by – June 21, 2011

Using Freescale’s Sensor Fusion solutions, the accelerometer and some algorithms can improve the magnetometer as so-called e-compass, an improved compass that knows in which direction you are heading, speed things up for augmented reality, and any application that requires the compass.

Freescale Tower Sensor Pack

Posted by – June 21, 2011

The Tower Sensor Pack allows users to discover sensors. Find more information at http://freescale.com/tower and http://towergeeks.org

P&E Micro USB Multilink Universal, Cyclone PRO, Cyclone MAX

Posted by – June 21, 2011

Connect your Freescale board to your PC through USB for debugging.

Ubuntu 11.4 with Unity Desktop

Posted by – June 21, 2011

Canonical shows their new standard user interface. What do you think about Ubuntu’s Unity interface?

Huawei MediaPad, dual-core Honeycomb 7″ capacitive?

Posted by – June 10, 2011

Huawei is holding a live press event at the Red Dot Design Museum Singapore at 5pm on June 20th, where they will unveil all the technical details of their new Huawei Mediapad Android tablet!

Watch my video talking about this product when it was just a mockup at Mobile World Congress last February (as codename then was Huawei S7 Pro):

Here is my speculation about some of the specs that the Huawei Mediapad may be presented with:

– Since Huawei has a long partnership with Qualcomm, I think they might actually use the new pretty awesome Qualcomm MSM8660 (CDMA+HSUPA) or/and MSM8260 (HSUPA) Dual-core 1.5Ghz processor, which as shown recently at Computex on the Asus Memo, can already run Honeycomb even though it’s just 7″, a 1280×800 screen might be required for Honeycomb to display correctly yet, but surely Qualcomm and Google are working to support Honeycomb 3.1 and Ice Cream Sandwich on smaller and lower resolution screens to keep prices low.

– Dual-core should be expected, Honeycomb can be part of the party. If they don’t yet use Qualcomm’s dual-core maybe they just have a Tegra2 in there for now.

– Expect it even lighter and thinner than the Huawei S7 Slim.

– Hopefully they don’t impose their custom UI on top of Android again, and maybe they do target a sub-$400 price point even with 3G included.