ARM Cortex-A12 is designed to be a follow-on for the ARM Cortex-A9, providing 40% more performance over ARM Cortex-A9 at the sub-$300 price point. Compatible with ARM Cortex-A15, large physical addressing over 4GB of memory, virtualization, big.LITTLE with ARM Cortex-A7. This is ARM providing an in-between solution above ARM Cortex-A9 but still below ARM Cortex-A15, to reach the market by the second half of 2014. Here at Computex 2013, James Bruce, ARM’s Mobile Strategist, provides an overview of the new ARM Cortex-A12, explaining how the mid-range ARM Powered device market is designed, expecting above 400 million mid-range ARM Powered smartphones to be shipped each year in 2014, thus providing performance above ARM Cortex-A7 and above ARM Cortex-A9 but still below the cost of implementing an ARM Cortex-A15 or ARM Cortex-A57 solution at that point.