TCL CSOT is showcasing its high-brightness outdoor digital signage solutions, including the 75-inch, 65-inch, and 55-inch LCD displays. The 75-inch and 65-inch models offer 2,500 nits of brightness, making them ideal for semi-outdoor and window display applications, while the 55-inch version delivers an impressive 4,000 nits, ensuring visibility even in direct sunlight. These displays utilize direct backlight (D-LED) technology rather than mini-LED, providing consistent brightness and durability for outdoor environments. TCL CSOT also incorporates anti-glare (AG) treatments and optional outdoor polarizers to enhance visibility in various lighting conditions
—
Megapixel VR is my ISE 2025 video coverage sponsor, check out my Megapixel/Ventana playlist here: https://www.youtube.com/playlist?list=PL7xXqJFxvYvg9YC437j-BJHzdBeVEpVfb
—
The company is set to upgrade the 75-inch and 65-inch models to 4,000 nits in Q2, making them fully outdoor-capable like the 55-inch variant. All models are built to operate 24/7 without overheating, ensuring reliability for commercial applications. The displays meet IP65 standards for water and dust resistance, with robust construction that includes high-strength cover glass to withstand impacts. Designed for retail, transportation hubs, and urban digital signage, these displays offer exceptional clarity and durability.
Unlike consumer TVs, these commercial displays are optimized for business applications, justifying a higher price point. TCL CSOT has been mass-producing the 65-inch and 75-inch models since last year, while the 55-inch version is set for mass production in Q3 of this year. These displays are already widely deployed in global markets, demonstrating their reliability in real-world applications.
Additionally, TCL CSOT is presenting a unique 92-inch digital signage display with a 21:9 aspect ratio, contrasting with the standard 16:9 format. This ultra-wide format is particularly suited for premium retail and fashion industries, allowing for a more immersive and aesthetically appealing display of content. The 92-inch model features 5K resolution, ensuring high pixel density for detailed visuals.
Like the other signage products, the 92-inch display operates 24/7 and is already in mass production, having launched in 2024. TCL CSOT was the first company to introduce a 92-inch, 21:9 digital signage display, and it has been adopted by various businesses to create eye-catching store layouts and window displays. The extended aspect ratio is particularly effective for showcasing full-body visuals, making it ideal for fashion and high-end advertising.
In terms of efficiency, TCL CSOT emphasizes power-saving technology in its high-brightness displays. The 55-inch model, in particular, benefits from an 8% open-cell penetration level, allowing more light transmission and reducing power consumption. This efficiency ensures that even the brightest displays remain cost-effective in long-term operation, aligning with sustainability goals for commercial installations.
Color accuracy and refresh rates are also key considerations for TCL CSOT’s digital signage. While most signage products operate at 60Hz, TCL CSOT has developed the 92-inch model for interactive whiteboard (IWB) applications, offering an optional 120Hz refresh rate for smoother motion and enhanced user experience. This makes the product versatile for both static signage and interactive applications.
Description by Chatgpt.
This video was filmed using the DJI Pocket 3 ($669 at https://amzn.to/4aMpKIC using the dual wireless DJI Mic 2 microphones with the DJI lapel microphone https://amzn.to/3XIj3l8 ), watch all my DJI Pocket 3 videos here https://www.youtube.com/playlist?list=PL7xXqJFxvYvhDlWIAxm_pR9dp7ArSkhKK
Join https://www.youtube.com/charbax/join for Early Access to my videos as soon as I upload them before they go public.
