This may be the best e-reader on the market today. If it does run Android, if Kobo decides to open up the access to those Android features and not lock it down to only be about buying ebooks on their ebook store. Right now it may not be running Android at all, at least Kobo is not taking advantage of the potential Android openness yet. Hopefully Kobo updates their firmware for it to run a fully open Android, they can monetize e-readers in other new ways not only by locking it for a e-book store.