YouTube feature requests (so they can monetize more)

Posted by – May 3, 2013

YouTube is the worlds coolest website in my opinion. World’s biggest in bandwidth usage. Super awesome/impressive. Thanks Google for the bandwidth and for the video storage! Here are 11 of my ideas (that I’ve been posting for years) for how YouTube can make 10x more money per view for themselves and for people like me who upload the videos, which I think would be good:

1. Let every YouTube Partner get donations like non-profits do. Integrate Kickstarter like functionality in YouTube channel “fund this video project, here are details what we would like to film” and show if goal is reached, donators can advertise their website/company if they want next to donations value.

2. Display Google Shopping Buy Now links under video and at end of video when the video is about a product that is for sale online, thus enable 4% commission built-in (quadruples revenue overnight I’d guess) Partner can opt-out or manage each video by evt selecting specific product from Google Shopping to list if that is not clear enough for Google based on title, description, search etc. Let Partner evt pick favorite web stores to list in priority, for example Amazon, Adorama, Newegg, Buy.com and BHphoto for US viewers, and others can be selected for other regions of the world.

3. Let viewers pay some monthly price perhaps $5/month or $10/month for an unlimited ads-free YouTube experience, simply remove advertising and set 1080p as default but only for the people who pay for YouTube. (doubles revenue overnight I’d guess), can also include netflix/hulu/amazon prime style contents, but unlocks ads on all YouTube Partner content by default. Partner can opt-out if they prefer. YouTube subscribers can evt get prioritized bandwidth in certain situations. Maybe there is a high-end 1080p encode, or premium 4K stream bandwidth when available.

4. YouTube should offer automatic “upload all my videos to YouKu” for Chinese audiences, until China finally at some point allows their people access to YouTube. Which may happen at any moment, but for now, please just let us easily clone everything to Youku. And a wordpress plugin to auto display the youku instead of youtube when website visitors are in China would be good. If you do this, maybe you’ll accelerate the Chinese Government un-blocking youtube simply because they’d be impressed you’d offer that kind of service. If not a service by Youtube, please link us to third parties who can hook up and automatically do this kind of thing.

5. Enable p2p video subtitling and subtitle translations. YouTube Partners can decide how much of a share of revenue to evt pay to volunteers who spend time improving the automatic subtitles and automatic translations of those subtitles. Thus when “manual subtitles” are available for video, that can be highlighted and displayed instead of the automatic one. And each can be improved collaboratively, subtitlers/translators get paid based on how many people view their work and evt how good it’s rated, let people rate those subtitles and translations of subtitles. The link to subtitle and to translate subtitles should be visible by everyone “improve subtitles” and “improve translated subtitle”, people can set which languages they understand in YouTube viewer settings to automatically display correct subtitles and buttons to “improve french subtitles here” or to hide that button if people are not interested to participate. All videos with for example over 100 thousand views may thus get better manual subtitles in many languages submitted by viewing public.

6. Offer p2p video titling/describing service. People can volunteer to watch yet unlisted videos as soon as a YouTube channel uploads them, and people can collaboratively submit manual titles/descriptions/tags for each video, which the YouTube upload can approve to be used to make the video public.

7. Auto-post YouTube uploads to WordPress blog, including management of WordPress categories when the YouTube video is being uploaded and eventual other default texts or code to add before or after video. Same for scheduled publishing.

8. Explain what time of day is best to publish video to get optimal view count based on channel statistics, suggest YouTube uploader schedule publishing to those times.

9. Improve YouTube Editor it needs to be near as good as Pinnacle/Sony Vegas/Avid/Final Cut etc. Let us edit with voice-overs, music, more stable frame precision, better flexibility/stability.

10. Offer p2p video-editing. People can spend time to offer suggested shorter edits of each video as alternative shorter versions of the video. Thus people watching who don’t have time, can switch to shorter user-submitted and upload-approved shorter version of video when that one is available. Allow also p2p video-editing to combine evt several videos into one, can be limited from playlist if YouTube upload decides to, or can be channel-wide. Also the edits must be approved by uploader before those can be listed somewhere in a “user submitted edits” section on the channel. YouTube uploader can decide how much to share evt revenue from edits with the editor.

11. Massively improve content recommendations algorithm. Let me enter a gree/red full screen mode. It must show me content YouTube knows I will like, let me Thumbs up each video with the space bar and let me evt skip video with right button. Thus remote control can be built with a big green thumbs up button and a red skip button (evt a red skip and dislike rating button also). People must be able to lie back in sofa and start some impressively awesome automatic playback of YouTube’s personalized recommendations of content. Each view must be absolutely awesome. Viewer must be able to type in area of interest, search query or pick from previous areas of interest that YouTube can detect, for example now I’m in the mood for tech videos, and at another point I’m in the mood for comedy videos, with evt tags like Android within technology and tags like Louis CK within comedy. For example. Build recommendations engine on YouTube that can reliably replace TV. When people watch YouTube in family or with friends, everyone has to be constantly impressed by each video shown. A mic in room can eventually record laughs as indicator to how good the content is and to attempt at continuing to show such cool content. Recommendations engine can automatically pick user submitted shorter edits instead of the full videos if it’s measured that the certain shorter edits are better than some of the original longer videos.

You can comment here on in my Google+ thread.