Freescale Microcontrollers market, history, architectures, innovation

Posted by Charbax – June 22, 2011

Freescale had a press conference to talk about all the microcontroller related releases they had at FTF. Microcontrollers represents about 40% overall of Freescale's revenue, in this video I try to ask Jeff Bock, Freescale's director of marketing industrial microcontrollers, what those Microcontrollers are used for, how Freescale's customers chooses one architechture over another and where they are going.