The imminent release of the $300 Logitech Revue that runs Google TV OS, basically Android for set-top-boxes, uses exclusively an Intel CE4100 for now. One of the reasons for that may be 1080p@60fps h264 high profile high bitrate support (possibly, Intel muscling for some HW decoder exclusivity?). What I am wondering, is, how soon will the Google TV OS be announced to run on the next generation ARM Cortex A9 processors to be sold cheaper than intel? My guess is Google will announce ARM Powered Google TV partners early next year, once Google TV OS 1.0 is open sourced and released for free for anyone to use, after the initial launch exclusivity with Intel, Sony and Logitech and as initial interest for the platform increases.
Until then, ARM Powered "Smart TV" solutions are all over the market in set-top-boxes, media streamers, built-into modern Blu-ray players and HDTVs as you can see in solutions I recently filmed from Philips, LG, Samsung and Panasonic.