10x less power consumption, 40x less cables, 10x less switches, 20x less racks, 4x more servers for 3x lower cost.
HP, the biggest Server maker in the world, is launching the ARM Powered Project Moonshot to revolutionize the server market. Together with Calxeda, they are launching the new custom designed Quad-core ARM Cortex-A9 EnergyCore processor that can be stuffed in a completely redesigned server rack to offer many more servers in a much smaller space and consuming much less power at a much lower cost.
You can be sure Google, Facebook, Amazon are looking into using these instead of Intel servers as soon as possible.
Now that Intel is losing the battle to powering the client device, they are also about to loose the battle to powering the cloud.
One little warning though. HP is Intel's biggest Server customer today. Intel provides most of the server processors for HP's $16 Billion per year server business today. So you never know what kinds of threats or "incentives" Intel might come up with now that HP has announced the Project Moonshot and Intel might try to lure HP into getting a discount on current server chips and using the Intel Atom instead. Expect Google, IBM, Dell and others to soon announce their own ARM Powered server projects also.
- HP's Project Moonshot Targets Low-Power Servers (datacenterknowledge.com)
- HP Project Moonshot reveals low-power Redstone ARM servers (slashgear.com)
- HP's Project Moonshot works on low-power ARM, Atom servers (electronista.com)
- ARM Breaks Into One Of Intel's Strongholds (ARMH, INTC, HPQ) (businessinsider.com)
- HP Project Moonshot hurls ARM servers into the heavens (go.theregister.com)
- Ubuntu Cloud Portal: Ubuntu & HP's project Moonshot (cloud.ubuntu.com)
- HP's Project Moonshot aims to make ARM servers mainstream (zdnet.com)
They are showing Ubuntu 11.10 running on the Toshiba AC100, and Ubuntu 11.10 Server Edition running on the OMAP4 Pandaboard.
Canonical is working with ARM and Calxeda to prepare the customized and optimized Ubuntu Server Edition software to run on ARM Powered servers once they are ready.
With Ubuntu Server becoming the de-facto standard for cloud infrastructure and big data solutions, we recognise that power consumption is key to efficient scaling. Building on four years of working with ARM, we are now taking the step of supporting Ubuntu Server on ARM. We expect these processors to be used in a variety of use cases including microservers.
This is a first step and there will be many revisions of processors, hardware designs and of software as the performance and supported server workloads optimised for ARM grow over the next four years. It is, however, a first crucial step towards a new technology and one where yet again open-source innovation leads.
The new addition to the Ubuntu family | First release in October 2011
In October, the Ubuntu Server 11.10 release will be simultaneously available for x86, x86-64 and ARM-based architectures. The base image of the releases will be the same across architectures with a common kernel baseline. The ARM architecture will also be part of the long-term support (LTS) version of Ubuntu Server in 12.04 and other future releases.
Initial development focus and optimisation will be around the most popular Ubuntu workloads of web/network infrastructure and distributed data processing via NoSQL or big data applications where workloads typically use hundreds or thousands of systems.
Calxeda Inc, formerly known as Smooth-Stone, is the new company formed by ARM Holdings, Texas Instruments, ATIC (same invesors as in GlobalFoundries and AMD) and others that have provided at least $48 Million in investment to set it up. They are optimizing the designs for ARM Powered servers to be implemented by Server OEM partners around the world. As reported by Forrester Research's Richard Fichera:
While still holding their actual delivery dates and details of specifications close to their vest, Calxeda did reveal the following cards from their hand:
- The first reference design, which will be provided to OEM partners as well as delivered directly to selected end users and developers, will be based on an ARM Cortex A9 quad-core SOC design.
- The SOC, as Calxeda will demonstrate with one of its reference designs, will enable OEMs to design servers as dense as 120 ARM quad-core nodes (480 cores) in a 2U enclosure, with an average consumption of about 5 watts per node (1.25 watts per core) including DRAM.
- While not forthcoming with details about the performance, topology or protocols, the SOC will contain an embedded fabric for the individual quad-core SOC servers to communicate with each other.
- Most significantly for prospective users, Calxeda is claiming, and has some convincing models to back up these claims, that they will provide a performance advantage of 5X to 10X the performance/watt and (even higher when price is factored in for a metric of performance/watt/$) of any products they expect to see when they bring the product to market.
ARM Powered servers could have 5X to 10X the performance/watt compared to Intel's x86.
As you can read on Calxeda's website, the operating expense associated with power and cooling now dominates a server’s cost of ownership, and will eclipse the hardware itself by a factor of 7X in 2012. IDC reports that all servers worldwide consumed $44.5 Billion of electricity in 2010 and require ten additional Gigawatt power plants to be constructed.
- ARM Chips Designed For 480-Core Servers (hardware.slashdot.org)
- Calxeda's ARM Chips Designed for 480-core Servers (pcworld.com)
- ARM CEO: No Rush to Design a 64-bit Server Chip (pcworld.com)
- NVIDIA Project Denver: ARM Powered Servers (perspectives.mvdirona.com)
- Calxeda opens the kimono for a tantalizing tease of new ARM servers (zdnet.com)
A discussion with Marvell about their ARM Powered Servers which could take over the whole cloud computing servers market.
ARM Powered Servers could be cheaper and consume less power and still provide the same performance as Intel. Smooth-Stone is developing some specific ARM processors and system on chip hardware configurations for use in servers to power cloud computing. Smooth-Stone has just announced that they have raised $48 Million from investors including ARM, ATIC (owner of Globalfoundries and part of AMD), Texas Instruments, Battery Ventures, Flybridge Capital Partners and Highland Capital Partners.
Smooth-Stone will make it possible for data center managers to increase the density of their computer resources while significantly reduce need for power, space and cooling. At the same time, Smooth-Stone technology will contribute to the reduction of the CO2 footprint of the data center in a significant way.
In a previously announced project, Marvell is also working on Server specific versions of their Marvell ARM processors. This is going to be fun!
My guess is that these new ARM server processors may be based on ARM Cortex A9, come at as little as very small 28nm process size, come with many cores for server-optimized parallel processing. More speculation:
Server chips won’t need the graphics and signal processors that most high-performance ARM chips have (as the latter are targeted at media applications), but may need larger caches and MMUs capable of addressing more than 4GB of physical memory. Even if ARM has only 4GB logical address space, you can let different processes have different 4GB chunks of a larger physical memory.
What specific hardware configurations and SoC designs do you think these ARM Servers should include? What do you think the power consumption will be for a given performance level compared to Intel? What do you think the price difference will be between an ARM Powered server-park and one powered by Intel? You can post in the comments.
Found via: techmeme.com
Marvell is announcing the plan to offer 40-nm multicore ARM processors in servers. This is big news. It means ARM may not only power all phones, tablets, e-readers, laptops, TVs and desktops of the future, it may also power the cloud computing that serves all those devices.
In terms of price, there is a huge gap between Intel's Xeon chips some of which sell for several hundred dollars and the typical multicore ARM chip that may sell for about $35. That gives Marvell plenty of room to carve out its own profits.
The new chips will offer more than a five-fold reduction in power consumption compared to x86 processors that dominate the server market, Marvell claims.
Marvell and ARM are working with "multiple Tier 1 companies" to build larger trial deployments to validate ARM as a server platform.
partners are working on ports to ARM of x86 virtualization software also strategic for the server market.
Google could be one of the "tier one companies building larger server deployments to validate ARM as a server platform". Torben Mogensen speculates:
I think Cortex A9 multicore would be fine for its purpose. But they may design their own chip built around this core. Server chips won't need the graphics and signal processors that most high-performance ARM chips have (as the latter are targeted at media applications), but may need larger caches and MMUs capable of addressing more than 4GB of physical memory. Even if ARM has only 4GB logical address space, you can let different processes have different 4GB chunks of a larger physical memory.
But, instead of designing their own, Google may just ask Marvell, Qualcom, Nvidia or TI to design a chip to their specifications. If Google promises to buy a million chips per year, I'm sure these companies would be quite happy to do so.
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- Watch Out Intel! Marvell to Make ARM-based Server Chips (gigaom.com)