Here's a very thin Ultrabook from Toshiba.
Lenovo is launching this new Ultrabook based on the second generation Intel Core i5 and Core i7 processors, pricing starts at $1199, goes up perhaps to about $1999 with all kinds of options in terms of dual or quad core processor, 128GB or 256GB SSD memory, 2GB, 4GB or 8GB RAM. They have done some ventilation design so there are no vents under the laptop, it's aluminium everywhere, so it stays cold under the laptop even though this is a quite powerful new processor.
x86 is becoming more and more problematic for Laptop makers as the retail prices are lowered, component and manufacturing costs remain high, profit margins are lowered and the overall Laptop market growth is being slowed by consumers using gradually more and more of their consumer electronics budgets on ARM Powered Tablets and Smartphones instead of x86.
Acer's previous CEO got fired about 3 months ago as their board of directors were angry at them not investing enough of their potential into releasing more ARM Powered devices, those that can maximize profit margins and enable real growth.
The big question for this ARM Powered Acer Laptop is to know if this will run the Tegra2, does that provide enough memory bandwidth for a good multi-tab web browsing experience, if they somehow have been able to provide a version of the 1Ghz Tegra2 with more memory bandwidth for Laptop use, or if performance is simply going to be similar to the awesome ARM Powered Toshiba AC100 released last year.
The news arrives by way of company chairman and CEO J.T. Wang as he addressed concerns about the company dropping from the second world's largest PC manufacturer to the fourth largest during the second quarter of 2011. He said that to regain its lost market share, the company plans to adopt a new strategy to create "more value instead of pursuing volume growth."
This is Awesome! ARM Powered Laptops are CHEAPER, use much lower power, thinner, lighter, would be perfect in a $199 ARM Powered Acer Chromebook, this is a perfect way for Acer to introduce something new to dominate a market.
Finally, instead of simply pushing out x86 powered reference design laptops based on Intel and AMD x86 chips, now Acer is investing to differentiate, improve, optimize, customize and design awesomeness through ARM Powered laptops that run embedded software.
Acer is not the only one!
Last month, Digitimes reported that Several vendors plan to offer ARM-architecture notebooks.
Several vendors, including Samsung Electronics, Toshiba, Acer and Asustek Computer, plan to develop ARM architecture notebooks, with products possibly to be launched as early as the end of 2011, according to industry sources.
Samsung may release Exynos 4210 Powered Chromebooks! Toshiba is probably doing an AC200! Asus is also rumored to be preparing a 13" ARM Powered Android Laptop similar to its Asus Transformer!
Look forward to A LOT of FUN TIMES ahead in the ARM Powered Laptop market. Which ARM Processor with how much memory bandwidth and which software OS would you like to run on your next ARM Powered laptop?
- ARM Powered Chromebooks to be released soon (armdevices.net)
- Genesi launches new cheaper/better i.MX53 based Laptops and Desktops (armdevices.net)
- Acer to deliver ARM notebook within nine days (go.theregister.com)
- Acer to Launch Laptop with Nvidia Tegra Processor, Reports Say (pcworld.com)
Discussion with Linaro employees about the status of ARM Powered laptops.
Here is the board for now, they are going to launch the new Genesi i.MX53 based Laptops and Desktops around July or August, providing more performance, using lower power, at lower cost. The current Genesi Efika MX Smartbook i.MX51 based laptop is selling for $199, the Genesi MX Smarttop i.MX51 Desktop is selling for $129, they plan for the next generation i.MX53 based Laptop (Smartbook) and Desktop (Smarttop) to be sold for even cheaper. They are also working to combine their ARM based Laptop with the Pixel Qi screen as soon as it's mass produced.
Also watch my video interview with Konstantinos Margaritis talking about the way Genesi is optimizing Linux on ARM to make it up to 300% faster on these ARM Powered laptops and desktops.
Konstantinos Margaritis is a Senior Software Engineer at San Antonio based Genesi, he talks about how Genesi is pushing Linaro forward to recompile all the apps and everything around Linux to use hard float, to re-optimize floating point applications on ARM Powered Desktop/Laptop designs. Watch this video interview to find out how Genesi is doing these software optimizations on Debian for the i.MX51 and i.MX53 platforms in their ARM Powered Smartbook designs. How soon are ARM Powered laptops going to have enough performance optimizations in them to demonstrate that ARM is fast enough to power Desktop/Laptop designs so that every consumer can be satisfied with the performance?
Canonical shows their new standard user interface. What do you think about Ubuntu's Unity interface?
Short of calling it Azure OS (yet..), Microsoft is going all-in making HTML5 web-apps the core of the next generation Windows 8 apps ecosystem. It means Microsoft is betting their farm on the cloud. Microsoft is going all-in for "immersive internet computing" touch screen tablet UI support. Microsoft is making sure ARM Powered Windows 8 works exactly like on x86.
Watch this following awesome demonstration and talk of Windows 8 on ARM at Computex. I embed it starting at time-code 17m49s when Mike Anguilo starts talking about ARM Windows 8 status, but also do make sure to rewind to the start to watch the full Windows 8 UI demos. Mike Anguilo runs Windows planning and is also responsible for Microsoft's technical engagement with the Windows 8 ecosystem.
The Microsoft people like Mike Anguilo seem to have a serious plan, they probably still have some of the worlds best engineers on staff and they can afford to basically do whatever they want. It will be awesome to see how Microsoft will try to sustain a same or greater level of revenues and profits in such a rapidly auto-disrupting industry. While it can be argued Microsoft is late to the whole Smartphone and Tablet game, on the other hand the number of Smartphones sold in the last 5 years is probably 15x smaller compared to the number of Smartphones likely to be sold within the next 5 years. And the number of Tablets sold in the last 3 years likely is probably 150x smaller compared to the number of Tablets likely to be sold in the next 3 years. It sure looks to me like Windows 8 is going in the right direction for Microsoft. Since Windows 7, Microsoft has given up its always escalating hardware requirements Wintel strategy to instead focus on cutting off more and more of the bloatware. With Windows 8 they now even move over to an even more cloud centric Browser based HTML5 application ecosystem, sounds to me like an answer to Chrome OS in the form of an Azure OS with backwards ".exe compatibility". The question is, how can Microsoft differentiate its UI enough to justify the proprietary pricing differences? Or if they plan to be priced comparatively even with the cheapest Android and Chrome OS Open Source alternatives, how can they provide enough of a differentiating user experience to hold unto those billion Windows PC users that they got with the previous Wintel PC ecosystem?
While I don't know if it would make complete business sense and a corporations main focus legally has to be to take care of its shareholders, here are a few more directions I think Windows 8 might need to get into if they seriously want to be the dominant ARM Powered ecosystem:
- Windows 8 needs to be open source and free. They can do it like Google, and develop their next gens in secret hardware/chipset partnerships, but to get onto the next couple billion ARM Powered Smartphones, Tablets, Set-top-boxes, Laptops, they need it to be open and free. Nothing closed and pricey can ultimately win over open and free in the ARM world.
- Microsoft needs to focus on providing software as a service. The new Windows 8 App Store needs to have all the HTML5 apps, all the Android apps (yup.. why not?), and also, all the .exe apps (all Windows 98/XP/Vista/7 apps should just work), if not through native code execution then through cloud based software virtualization.
- Microsoft needs to focus on eliminating all the bloat, minimize the hardware requirements, make all ARM chipsets compatible and invite all manufacturers to use it for free. A $100 ARM Powered Laptop sold a year from now in every super market needs to be able to run a full Windows 8 OS, boot in 3 seconds, resume in 0.03 seconds and last 30 hours on a battery.
Do I think Microsoft can become so disruptive to its old business models so fast? I don't know how such a corporation may or may not quickly adjust or/and change its leadership. I don't know if Steve Ballmer needs to be replaced by a new CEO like Mike Anguilo or someone as cool as Google's Vic Gundotra (who previously worked at Microsoft) for these major business model shifts to actually occur as soon as with Windows 8/Azure OS. If done correctly, Microsoft could maybe even make more money per new Windows user than they did on selling basic proprietary software licences. How hard could it be for Microsoft to provide good enough cloud services and web app and web content integration over a potentialy popular Windows 8 devices for them to make up more than those $40-$80 or so per Windows user over 2-5 years of use in average pure profits per user? Or will Microsoft insist on staying proprietary, closed, try to enforce some kind of closed profit margin value chain where they'd try to reserve some kind of significant profit margins some what imitating Apple's large profit margins business model on selling ARM Powered devices? What do you think? Post your opinions on Windows 8 in the comments.
Here are a few awesome ARM Powered Windows 8 quotes that you can find in the 32-minute Microsoft Windows 8 Computex demo video:
The most important app of all on these systems is the browser. Over 60% of people's time on any of those systems is focused in the browser.
We've extended the trend that we started with Windows 7, on keeping our system requirements on either flat or reducing them over time.
The newest addition to the Windows ecosystem is of course ARM.
This has been made possible in part because of the innovation that has been going on in the ARM ecosystem today. ARM SoC's in general, virtually all of the new ones support Windows 8 system requirements. They all run over 1Ghz. They all have hardware accelerated graphics.
They are all getting more powerful. They are all getting more efficient. The cost is coming down and they are enabling thinner and lighter form factors than ever. In fact, all of these ARM Powered PCs that I am showing you here are not only able to experience to full Windows 8 experience you just saw, they are also able to support a new mode called Always On Always Connected. So the way you would it expect it from a Smartphone today, these systems will be able to instantly wake, they'll be able to go in standby for a really long time with low power drain, get great battery life but stil stay syncing and connected all at the same time.
- Microsoft to show Windows 8 ARM Tablet Edition next week!? (armdevices.net)
- Microsoft reportedly considering its own-branded Windows 8 tablet (winrumors.com)
- Will Microsoft Release Its Own Windows 8 Tablet? (slashdot.org)
- Windows 8 Video Demonstration At Computex 2011 (ghacks.net)
- Microsoft May Build Its Own Windows 8 Tablet (pcworld.com)
- Microsoft eyeing own-brand Windows 8 tablet for end of 2012? (engadget.com)
A quite small modern solar panel can produce 1W of power, enough to power both the Pixel Qi and the whole ARM Powered tablet motherboard behind it. Think for a second how amazing this is. They can put solar panels on the bezel and the Tablet could basically be fully solar powered, have a bigger solar panel on the back of the tablet if you want to just charge it and not use it. This compact 1W Solar panel is $3. OLPC could be using this for the upcoming OLPC XO-1.75 Laptop and the XO-3 tablet.
Cupp Computing is now launching as a product their module to replace the hard drive in any Laptop, add an SSD, up to 2 MicroSD cards (one for the ARM Powered OS of your choice), and with a keyboard shortcut you instantly go from the ARM Powered OS to the x86 OS, and back while the x86 goes to sleep. The ARM Powered Laptop runs up to 40 hours on a battery, if you have just 10 minutes left of battery, switch to ARM mode and you've still got 1 hour of use to finish your work. In ARM Mode it can run Android, Ubuntu, Chrome OS and other. They are currently using OMAP3, they can use OMAP4 also soon for more ARM Performance. They also plan to work with motherboard manufacturers to add the whole ARM Powered laptop module right onto all motherboards so ARM Powered laptop mode becomes a default option in all laptops.
- CUPP Computing transforms all Laptops to ARM Powered laptops (armdevices.net)
- CUPP PunkThis hands-on (video) (engadget.com)
- CUPP PunkThis packs full ARM PC into your notebook's HDD bay (slashgear.com)
- PunkThis: An Android and ARM PC Inside Your SATA Bay (pcworld.com)
- PunkThis: an ARM computer for your notebook's SATA bay (geek.com)